top of page

Synthetic Pasts is a critical-creative inquiry into what future(s) for personal and collective memory our algorithmic present anticipates and paves the way for. It explores how fragments from the past - photos or audio recordings of our deceased relatives for example - are remediated/animated through algorithmic systems, and with what consequences for how we remember and commemorate. The creation of unanticipated ‘afterlives’ in the present has ethical, emotional, and political dimensions, and it is crucial that we critically examine these unprecedented processes, as well as the socio-technical infrastructures and platforms that enable and encourage them (for example, genealogy sites, Amazon, OpenAI and Google). 

​

For the first time, the project explores how the ‘resurrection’ of our ancestors and public figures in this way (1) affords new networked, technological, temporal, spatial and affective realities for archival materials, and (2) impacts individual, collective, and cultural memory work as a consequence.

 

Synthetic Pasts speaks to a range of pressing concerns about what futures our uses of AI will facilitate, what ethical challenges these systems suggest in the present, and how our relationship to the past is oriented and experienced. It bridges from Digital Memory and Heritage Studies to Critical Algorithm Studies in order to explore these developments and their socio-/mnemo-technical implications. Through a series of work packages, the project creates and interrogates original datasets, offering unique insights in a nascent interdisciplinary research field. It will result in a range of outputs, including a book and this website.

SP6j.jpg

VIGNETTE 1 

In February 2021 people shared short, animated videos featuring their deceased ancestors across social networks. These had been created with MyHeritage’s Deep Nostalgia application which uses blueprint (‘driver’) videos to bring images from the past ‘to life’; the deceased person is seen smiling, blinking, and turning their head. These videos became a runaway networked phenomenon as more than 30 million people animated photos and shared them with their followers. 

Image credits for this page: Canva's Magic Media, 30 Nov 2023, prompts by JK.

Synthetic Pasts has received support from...

image.png
image.png

Want to connect with AI Afterlives?

...if you dare...

We Sometimes Send Newsletters

Thanks for subscribing!

bottom of page